The Democracy Center has just published a free downloadable 55 page guide called "Beating Goliath: a resource for corporate campaigners." I think this "Beating Goliath" guide does a very good job at selling the strategy of corporate campaigning and also explaining the basic components that make up a corporate campaign. I also appreciated the authors' decision to tease out best practices by writing case studies about successful corporate campaigns. The people of Bolivia's campaign to … [Read more...]
New campaign planning handbook for Canadian union activists
The Toronto & York Region Labour Council has just published Mike Balkwill and Rob Fairley's campaign planning guide for activist leaders and union organizers. Download Mike and Rob's "The Campaign Planning Handbook". Written by and for activists, the beautifully designed and pragmatic 32 page guide contains some useful tools and tips, including: Facilitation techniques, such as setting ground rules, (strategic planning sessions help when folks listen to each other), and posting a … [Read more...]
Outreach and recruitment tools
The crew from Beyond the Choir have just created a series of tools for the Occupy movement. I'm impressed. I like OccupyWinning's one page PDF called "Three Tips For Plugging People In". The beauty of this handout is that the authors have offered their perspective on the most valuable advice organizers can take. The tips are " Make people feel valued and appreciated ", "Greet and get to know newcomers," and "Accommodate multiple levels of participation." Download the PDF. … [Read more...]
Campaign Planning Tools
The Midwest Academy has a helpful guide is geared for facilitators who want to help their group or a group think through their campaign plan. I like how this guide is geared towards helping a specific group (which helps you, the reader, see its use) explains definitions, provides facilitation tips, and includes both a completed strategy sheet, and a blank strategy sheet so you can photocopy it and use it for your own group. Very useful. Download it here! I find campaign planning tools … [Read more...]
Corporate Campaigning
It's rare to find a guide written for campaigners on how to transform industry sectors. Well, here it is. Written by Nicholas Hildyard and Mark Mansley of the Cornerhouse, this 200-page guide summarises the strategies that have proven to be effective. Although it's UK-centric, the guide is extremely useful for anyone considering running a boycott campaign or a shareholder advocacy campaign. I hope someone out there writes a Canadian version of this guide. Corporate campaigners … [Read more...]